We strive to be a positive transformative force in the Kingdom and beyond
Our aim is to foster passion, inclusion, integrity and excellence.
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Companies across 5 Sectors

With great scale comes great responsibility
Our approach to sustainability ensures that we maximize our positive impact on our region and beyond, for today, and for future generations' tomorrow.
Pioneering Women Leaders
We foster a conducive environment that facilitates the empowerment of women
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Hiring rate of women
Employ
Empower
Engage
Evolve

Empowering One to Become Powered by Many
People drive the success of any business; we ensure we attract the right talent and give them the right support.
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Professionals Employed
Businesses that evolve with our communities
The diversity of our businesses facilitates their ability to nimbly adapt to, and address, the ever-evolving demands of today’s world
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Different Sectors
Our Food & Beverage businesses include some of the largest regional and international brands.
Our mission is to be the restaurants of choice for our guests, and the operator of choice for our partners.
Businesses that offer sustainable solutions for today and are evolving to meet the energy needs for a cleaner tomorrow.
Focused on offering our customers a better quality of life through providing best-in-class personal care products and health care solutions.
A portfolio of market-leading brands that specialise in upgrading the business landscape by focusing on sourcing and empowering cutting-edge digital transformation technologies.